I have heard of Wednesday being referred to as “Hump Day,” but Baskin Robbins is trying to have tomorrow referred to as “Bump Day.” From 11 AM – 10 PM in certain markets (California, Chicago, New York, Nashville, TN, and El Paso, TX), expectant mothers can receive a free 3 ounce cone of their soft serve ice cream. Yes, soft serve ice cream.
Baskin Robbins is now offering soft serve ice cream. In addition to a cone, they are also offering sundaes, pies, and what appears to be their equivalent to a Dairy Queen Blizzard. Their version is called a “31 Below” and is available in the following six flavors: Reese’s Peanut Butter Cup, Heath, Oreo, Chocolate Oreo, Fudge Brownie, and Strawberry Banana. I am skeptical that theirs is as good as Dairy Queen’s, but if they want to send me a free coupon to try one, I would gladly do so. Otherwise, I will stick with my Blizzard.
For those that are nutritionally conscious, below is a table that highlights the nutritional differences between a vanilla cone with vanilla soft serve income from Baskin Robbins, McDonalds, and Dairy Queen:
| Baskin Robbins | McDonalds | Dairy Queen | |
| Serving Size (oz) | 6 | 3.2 | 5 |
| Calories | 280 | 150 | 240 |
| Fat (g) | 11 | 3.5 | 7 |
| Carbohydrates (g) | 37 | 24 | 32 |
| Cholesterol (mg) | 40 | 15 | 20 |
| Fiber (g) | 0 | 0 | 0 |
| Protein (g) | 8 | 4 | 6 |
So all you expectant mothers, go out and celebrate. If anyone tries Baskin Robbins new soft serve ice cream, please let me know how it tastes.
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